00000nam a22000008i 4500 20261003143217.0 261005s2026 ii 00 0 eng d 9789381512852 HF5415.1255 659.2 Shhalaj Mittaal The Lasting Impression of Print: How Books Build Authority and Brands / Shhalaj Mittaal. New Delhi Shhalaj Publishing House 2026. 40 pages Explores how thoughtfully created books can strengthen business credibility, communicate values, build authority, and create lasting relationships with clients. Branding (Marketing) Marketing Public relations Books and business Corporate identity Publishers and publishing.